MI Associates is an Australia-based global business that advises on the world’s most significant sports, arts, culture and tourism projects. Our work over the past 19 years has spanned 26 countries across five continents.

In sport, MI Associates is embedded in the Sydney Cricket and Sports Ground Trust and Infrastructure NSW maximising the economic outcomes of stadium and precinct operations. We have also been involved in every Summer Olympic Games since 2000 and every Rugby World Cup since 2003.


In arts & culture, MI Associates has worked with the likes of Sydney Opera House developing the all-important Renewal Framework that laid the pathway to sound investment decisions for a staged series of works in what has become known as the Decade of Renewal.

In tourism, MI Associates has been central to tourism strategy development for many of the major State Tourism Agencies across Australia and New Zealand including Destination NSW, Tourism and Events Queensland, Tourism WA, Tourism NT and Tourism SA.

We work with our clients from inception and feasibility through to delivery and evaluation – consulting on strategy, venues and major events, research and analysis.

We are trusted specialists who immerse ourselves in our client’s organisations to reveal the aspirational targets and articulate the needs in strategies and business cases that lay the groundwork to building strong and exciting, new or redeveloped, precincts of leisure and entertainment.

© 2019 by MI Associates Pty Ltd

A world leading team of Management Consultants who work in Sport, Arts & Culture and Tourism