Basketball Australia
Commercial Review
Basketball Australia

Strategy & Advisory
CLIENT NEED
Basketball Australia was looking to develop and deliver a new business model, management structure and 3-year business plan to support the commercial reform and restructure of basketball in Australia.
MI SOLUTION
MI was engaged to provide strategic input into Basketball Australia's governance structures, requirements for the new competition, financial modelling and a 3-year business plan.
CLIENT OUTCOME
The resulting strategic review enabled the amalgamation of Basketball Australia and the NBL, bringing together the men’s professional league and grassroots player base for the mutual benefit of both parties.