© 2019 by MI Associates Pty Ltd

A world leading team of Management Consultants who work in Sport, Arts & Culture and Tourism

NSW 

CLIENT NEED

Destination NSW were seeking a consultant to develop a Cruise Development Plan to ensure NSW would meet the forecast growth in the sector over the following 10 years.

MI SOLUTION

MI Associates developed the NSW Cruise Development Plan through extensive stakeholder engagement with government and industry, a high level assessment of the existing port infrastructure in NSW, options analysis and options development, international and domestic competitive analysis and forecasting and an economic impact model. The Plan clarified the NSW Government’s long term capacity requirements associated with port infrastructure, legislation, stevedoring, ground tour planning and destination management.
 

CLIENT OUTCOME

The final NSW Cruise Development Plan has been adopted by the NSW Government and is now in its initial stages of implementation to capture a larger share of the economic benefits from the growth in the cruise market. Investment and development into the Eden and Newcastle Ports has commenced and the sector has increased its cruise program to these regional ports. Trials to utilise Wollongong as a layover and provedoring port has also commenced. 

DESTINATION NSW
TOURISM ADVISORY
MARKET RESEARCH & ANALYSIS
SECTOR
Tourism

Cruise Development Plan