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Principal & Director

Michelle Morris.jpg
Michelle Morris.jpg

Michelle is a strategic thinker with a passion for learning and innovation, constantly seeking to deliver sustainable outcomes for her clients. Over the course of her 30-year career she has developed deep connections and experience across a wide range of organisations in sport and major events, and in the tourism sector.

Michelle, a Director and Principal at MI has an appreciation of sport and event strategy at all levels from grass roots to the international stage. Her major event expertise originated at the Sydney 2000 Olympic Games and 23 years later she is still heavily embedded in the International mega events industry, seconded to work with the IOC at the Tokyo 2020 Olympic Games and more recently delivering bidding, planning and delivery of major events and mega sporting events.


Michelle is recommended for her knowledge and skills in delivering complex multi-faceted major event projects. She has led and delivered several successful bids to bring major international events to cities and nations, including the ICC T20 World Cup 2028 bid for Australia and New Zealand and the FIBA Women’s Basketball World Cup 2022 bid for Australia. Throughout her career Michelle has led operational master planning and strategic projects for organising committees, sporting organisations, Olympic Committee’s and Government with specialism in bidding, governance and risk, sustainability and operational planning. She brings a high level of venue delivery experience to her projects and understands how venues need to seamlessly operate in a major event environment with multiple stakeholders.


Prior to joining MI, Michelle was responsible for identifying and securing major events for Visit Victoria. She has also been involved in several major event projects spanning from Olympic and Commonwealth Games to World Cups. She delivered a full Venue Selection process across Australia and New Zealand to review and select the venues required to deliver the ICC Cricket World Cup 2015 and went on to lead planning and delivery for the tournament. Other roles have included Chief Operations Officer for World Youth Day 2008 Melbourne Office, CEO of the 2004 Commonwealth Youth Games and senior roles within the 2006 Melbourne Commonwealth Games and 2002 Manchester Commonwealth Games Organising Committee’s.

Michelle is an active member of VicSport, a Committee Member of the Mordialloc Surf Life Saving Club and on the Board of Squash and Racquetball Victoria. In her spare time she is a busy mother of twins.

Get in touch with Michelle

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