OUR TEAM

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Michelle Morris
Principal

Michelle is a strategic thinker with a passion for learning and innovation, constantly seeking to deliver sustainable outcomes for her clients. An MBA qualified professional holding ISO accreditations in Event Sustainability and Risk Management, over the course of her 30-year career she has developed deep connections and experience across a wide range of organisations in sport and major events, and more recently in the tourism sector.

 

Building her career from a start in State sporting administration, Michelle has an appreciation of sport and event strategy at all levels from grass roots right through to the International stage. Her major event expertise originated at the Sydney 2000 Olympic Games and still heavily embedded in the International mega events industry 21 years later, Michelle was seconded to work with the IOC at the 2021 Tokyo Olympic Games.

Michelle is recommended for her highly developed knowledge and skills in major events and venue operations. She has led and delivered several successful bids to bring major International events to cities and nations, including the recent development and successful delivery of the FIBA Women’s Basketball World Cup 2022 bid for Australia. She also developed and led the venue selection process across 14 host cities in Australia and New Zealand for the ICC Cricket World Cup 2015.

Prior to MI, Michelle has been involved in a number of high profile projects including the integrated planning and delivery for the ICC Cricket World Cup 2015, Chief Operations Officer for World Youth Day 2008 - Melbourne Office, Head of Venue Operations for the 2006 Melbourne Commonwealth Games, CEO of the 2004 Commonwealth Youth Games and Deputy General Manager for the 2002 Manchester Commonwealth Games Village. Michelle was responsible for identifying and securing major events for Visit Victoria and during this time Michelle led the strategic integration of cycling events to drive Victoria’s Summer of Cycling strategy and developed Victoria’s Regional Events strategy.

Michelle provides advice and planning to organising committees, sports organisations and Government with specialism in strategy, project scoping and feasibility, bidding, negotiations, commercial and marketing, governance and risk, sustainability and operational planning. She also has experience in Venue and Village masterplanning for multi-sport Games procurement and project management.

Michelle is an active member of VicSport, a mentor for Women Sport Australia’s professional development program and President of the Mordialloc Surf Life Saving Club along with being a mother of twins.